So You Have a Marketing Plan ~ Now What? [+ Video]

So you’ve made a marketing plan – now what do you do with it? Shove it under a stack of papers on your desk? Tempting… yet since you’ve gone to all the trouble to create it, why not go ahead and put it into action? While watching this video, take a minute and think through…

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What Is the New Normal for Your Business? [Video]

What is the New Normal for Your Business?

As business owners, we’re all looking at the way we did business before the pandemic and asking if we really want to go back to the way it was.   I know I don’t, and neither do the clients and colleagues I’m speaking to.   Give yourself a few minutes to watch this video and…

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Easy as Pie

Have you ever noticed when you put focused attention on something that a lot of times something else gets easier? A colleague shared with me that as she put more attention on her money life – cleaning up bills,  balancing the checkbook and the like – she suddenly felt as though she had more time.…

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How Does She Do It?

How Does She Do It?

I have a client who is amazing at creating what she wants in life and business. As I thought of her this week I marveled at all she has achieved over the past several years: a fantastic man in her life, as much work as she can literally do (she’s a solopreneur), more money than…

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Is Your Schedule Just Right for You?

Is Your Schedule Just Right for You?

Scheduling has been a tricky thing for me over the years. Sometimes my schedule seems too full, sometimes it seems too empty, and it can fluctuate between these two extremes quickly. I used to stress out about this a lot, especially when I was a new business owner, trying to find the right balance. While…

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Self-Care: Good for You & Your Business

Self-Care… for you, as a human, and a business owner. What does this mean? And why does it matter? A coach a long time ago told me that self-ish was self-care. It took me a while to get the distinction he was making. How can being selfish be good? Practicing self-care may look selfish to…

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Maslow’s Hierarchy of Needs [Video]

If we don’t have our most basic needs met – food, shelter, a sense of safety – it makes pursuing a higher calling or endeavor much more difficult. 2020 was a challenging year in Maslow terms; the good news is that 2021 is shaping up to be a bit brighter. Watch this video for thoughts…

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Pandemic Brain

I’ve been feeling blah lately; exhausted, blank. I shuffle from room to room, looking for meaning, then forgetting just as quickly why I was in that room, and the blankness returns. Brain fog. I’ve been asking myself what’s wrong with me. My life is good: I have work I love, a fantastic place to live,…

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Why is Marketing Your Business So Hard Right Now? [+ Video]

Chances are over this past year (if you’re like me and the clients and colleagues I speak with), you’ve felt shy, hesitant, and vulnerable in ways you ordinarily don’t when it comes to marketing your business. Given the pandemic, and the uncertainty it’s created, this makes complete sense. If you feel like getting back out…

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From Surviving to Thriving in Your Business [+Video]

If you’re like many of the self-employed people I’ve talked with over the past year, 2020 came with plenty of challenges that sent you scrambling and doing your best to hang on. Survival became the order of the day, and making it through another day, week, or month felt like a victory (and rightfully so).…

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